The modeling world is full of fashionistas and people that wear nothing but name brands. However, I have no problem with admitting that I frequent stores like Target, Ross, TJ Maxx and Walmart all the time...I do so because it is a practical way for me to build my modeling wardrobe.
Below are some reasons why female and male models should consider these stores when it comes to putting together the right wardrobe for their modeling projects:
The Need for Supplemental Wardrobe: There will be shoots where you'll be asked to bring additional clothing options and accessories of your own. This is known as "supplemental wardrobe." Even if the shoot has a stylist with a bunch of wardrobe, bringing your own items gives them more options to choose from. If you're asked to bring your own clothes, this doesn't mean the project is "low standard" or not professional. I've done shoots for big name brand clients and was required to bring a few extra things. It's completely normal.
Keeps Your Clothing Neutral: Unless you're a hired spoksemodel, there's no need to flaunt brand names on your body like a billboard. When it comes to castings and shoots, 99.9% of the time, you'll be asked to wear clothes with no brand names, logos or other telltale images. Any wardrobe you plan on wearing to castings or shoots should be brand neutral. TJ Maxx, Target, Walmart and Ross are all stores that specialize in selling brand name clothing but without all of the advertising on it.
Easier to Mix/Match & Reuse: I'll be the first one to admit that I regularly recycle outfits for castings. If there is a casting that calls for me to wear a business type of outfit, I have two pairs of black slacks, a black skirt and about three tops that I'll mix and match and wear. What does it matter to me? I'm meeting different people each time so it's not like they're gonna know I wore that same outfit (or something similar) to another casting a few days ago, lol. Buying clothes from the stores mentioned above make it convenient to customize an outfit for a casting or shoot without worrying about going out and spending money on an entirely different look each time. That's such a costly method and not necessary by any means.
Wallet Friendly. It's no secret that shopping at any of these stores will get you more clothes and accessories in one trip compared to going to a pricey department or boutique store. There have been times when I've walked out of Ross with 3 pairs of pants, 5 tops, a new purse and shoes for $50 or less. Had I tried that same thing at a boutique or department store, I would have easily spent $100+ for 2-3 items. It pays to be practical!
Unless you're a super fashionista with a sharp eye, most people can't tell the difference when it comes to where I've purchased my clothes. Case and point: years ago I did a shoot and had to bring my own supplemental wardrobe, which included a nice dress. When I changed into the dress, one of the other models commented, "Oh, my God, I love your dress! Where did you get it? BCBG?" I smiled and answered back, "Ross for $12.99." The look on her face was priceless, especially since she was one of those types that only bought expensive designer brand stuff. That was a funny moment for sure! Is there anything wrong with wanting to spend lots of money on brand name stuff? Definitely not but I always favor the practical route when it comes to building my wardrobe for modeling purposes--mainly since I can't even wear the brand name stuff to my gigs. But hey, that's just my take on things. :-)
So remember, being a working model isn't about displaying the brands and dealing with hefty price tags...when it comes to castings and shoots, it's all about keeping it neutral and affordable. Trust me, your wallet will thank you!
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