There is more to the modeling world than the media lets on. If you want to find out what it really takes and how to manage your modeling career, then you've come to the right place! This blog is dedicated to the aspiring and already established models who live to defy the standards and stereotypes in order to make a place for themselves in this crazy industry.

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Monday, August 25, 2008

What to Do When an Agency Doesn't Have a Website

In this day and age just about everything is available on the Internet, most notably through websites. From the large corporations to your friends, just about everyone has their own website. So what do you do when a modeling agency you come across online does not have its own website to showcase?

Just a decade ago, many businesses weren't visible on the Internet via websites. Many dealt with business as usual. Modeling agencies also followed this path. Back in those days, you either had to call the agency, attend open calls, or simply snail mail your photos and hope for the best.

Not all modeling agencies had snazzy websites that offered all the information you needed for submitting pictures or attending open casting calls. Of course this is no longer the case. Everyone knows that if you want to make an impact and a good first impression, you'll need a website.

It goes without saying that the large agencies (Elite, Willie, Ford, etc.) have the best looking websites chock full of information. Even smaller market agencies have their own websites, some not so impressive looking and others looking fairly credible. So what about that one modeling agency (or two) that doesn't have anything at all? There could be a number of reasons for this.

Just because an agency doesn't have its own website you can check out, that doesn't necessarily mean that it is a scam. But it should raise a red flag for you. In case you weren't aware, websites cost money. Some considerably more than others but even your most basic, seemingly "free" website still has its own costs"

1) Purchase of the domain name
2) Subscription to the provider of your website (monthly or yearly)
3) Misc costs (Graphic designer)

Small market agencies that don't make big bucks may not be able to afford website costs and choose to forgo having one. Maybe that agency is doing well as is and doesn't need the assistance of the website to bring in more work. We personally don't know the reason why a modeling agency doesn't have a website.

If you're not in the hot spot of agencies and find out that your local agencies don't have websites you can refer to, don't lose hope yet. You can do one of two things: call or visit the agency in person. Unfortunately, this is the only way you can make sure you know who you're dealing with, since you can't check it online. Phone them and ask what their photo submission guidelines are or when and if they hold open casting calls. Or simply drop by (with a parent or guardian if you are under 18) and see what they're all about with your own eyes.

Not sure if this agency is legit? Then you'll want to refer to my past posts to make sure you're dealing with an actual modeling agency:

What a Real Agency Does
Signing That Contract!

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